BRODIE’s Sustainability Strategy offer​

We partner with companies to build sustainability strategies that are credible and built to last.

Our team brings years of hands-on experience advising clients across sectors and translating complex challenges into clear, actionable strategies grounded in best practice.

We work closely with our clients and their leadership teams to assess current positioning and design strategy that is appropriately ambitious and reflective of the organisational context.

We design strategies with implementation at their core, building this into our process to ensure meaningful progress beyond the end of the project.

How we’ve delivered this before

Some examples of similar work include:

How we support clients to shape clear, actionable strategies and deliver them with confidence

While every engagement is tailored to our clients’ needs, below are some of the core project types we deliver as part of our sustainability strategy offer.

Strategy review and development

• Review of internal documents, peer benchmark and external landscape to determine current positioning, identify gaps and opportunities
• Strategy development including ambition, strategic framework, targets, narrative and implementation roadmap
• Stakeholder engagement design and facilitation
• Governance structure and implementation guidance

Target review and ambition reset

• Gap analysis against peer and competitor targets and stakeholder expectations
• Revised target architecture with supporting rationale, including reference to relevant standards and sector-specific guidance
• Internal and external communications support to position the refresh credibly with stakeholders

Focused advisory support and engagement

• Independent review and challenge of strategies, frameworks and targets to stress-test credibility and identify blind spots
• Regular check-ins to discuss emerging strategy direction and provide expert recommendations and feedback at key moments in the process
• Communications support e.g. narrative development, leadership comms and external comms development

Full review and refresh of HanesBrands Inc’s sustainability strategy

 

Delivery of focused environmental target review and recommendations

Ongoing strategic support provided to Samsonite as part of retainer. Work includes support with strategy, global goals and branding development.

Development of Jo Malone’s global sustainability strategy including framework, priority areas and goals

 

Development of a series of US targets covering key issues under Sysco’s strategic pillars

 
 
 
 

BRODIE’s Sustainability Strategy experience

Take a closer look at two examples of our work

Meet some of our Strategy team

 
 

Duncan Gray | Founding Director

Duncan has led sustainability teams in-house at Compass Group and at Mars Inc. as well as advising many of the world’s biggest businesses as a consultant. His strategy work includes McDonald’s, Diageo and JW Marriott.

 

Suzanne Lindsay-Walker | Senior Advisor

Suzanne is a global sustainability leader, having been CSO at PetSmart and The Kroger Co. Over the past 17 years she has successfully led the development and delivery of several global sustainability strategies.

 

Alleeya Hassim | Principal Consultant

Alleeya brings over 7 years of sustainability strategy development experience across diverse clients including HanesBrands, Post Office Limited, and Sysco.

Sustainability strategy development

BRODIE worked with McDonald's UK and Ireland to develop, implement and programme-manage its first full sustainability strategy: Plan for Change.

This involved producing a strategic framework and delivering it internally through initiatives such as developing a sustainable procurement scorecard and creating a nature positive programme.

This project equipped McDonald’s with its first formal sustainability strategy, ensuring one of the world’s most recognised brands had a credible approach to managing its social and environmental impact.

Sustainability strategy development

BRODIE developed JW Marriott's first sustainability strategy, creating a three-year strategy and ambitious five-year vision for the brand. T

his was supported by a phased implementation roadmap to scale programmes across the global portfolio. This involved a feasibility analysis of each program, required governance and impact measurement guidance.

At the end of the project, BRODIE has equipped JW Marriott with a unique and impactful sustainability strategy which will show maturity within the wider Marriott family and the broader luxury hotel sector. 

 

To discuss your Sustainability Strategy work, get in touch at hello@brodiepartners.com